Business Information Management: Improving Performance Using Information Systems by Dave Chaffey, Steve Wood

Business Information Management: Improving Performance Using Information Systems



Download Business Information Management: Improving Performance Using Information Systems




Business Information Management: Improving Performance Using Information Systems Dave Chaffey, Steve Wood
Language: English
Page: 734
Format: pdf
ISBN: 0273686550, 9780273686552
Publisher: Financial Times Management

Excellent...I'm sure that this is the right approach. It addresses the issues in an innovative manner that s

upports a practical, problem-solving approach that will benefit students and their future employers."

What is information?  How do we improve information quality?  How do we develop strategies for Information Management? How much do we invest in Information Systems?  What are the risks of introducing a new system?  How is this change managed?  What are the legal constraints on Information Management?

 

Information overload?  You hold the key.

 

Business Information Management takes an applied, problem-solving approach, contextualising all theory within contemporary examples from a wide range of organisations in the global environment.

 

Dr Dave Chaffey has 15 years experience of developing information management solutions in industry and in education. Dave is a visiting lecturer at the Universities of Cranfield, Leeds and Warwick. He is also director of a training and consulting company specializing in information management applications for E-marketing.

Steve Wood lectures in information management at the School of Business Information, Liverpool John Moores University.  He is an experienced Information Manager and has previously worked as Intranet and Extranet Manager for HM Treasury. He is also an active information management consultant and trainer to SMEs and large organisations.

My impressions are very positive...The subject matter is up to date and the book has good references throughout.  It deals with the recent issues surrounding knowledge management well and integrates this into the standard information systems framework.¿

The authors have done an excellent job.  The examples make it concrete and inspiring, making the book a comprehensive and detailed presentation of the relevant aspects of Business Information Management today.¿

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